In partnership with, It’s Great Out There Coalition, FESI proudly presents the “Re-Purpose and Be Active!” campaign. Launched as part of the European Week of Sport, this initiative invites both associations/clubs and brands to contribute to a European-wide effort to re-purpose unused sports gear. By participating, sports associations/clubs can enhance their gear libraries and support grassroots physical activity, while brands have a chance to promote sustainability and showcase their products.
Our Mission:
Our mission is to collect unused sports gear and redistribute it to associations across Europe, supporting grassroots activities. Through an engaging social media photo campaign, we aim to highlight the importance of sustainable practices and promote new and existing products. Whether you are an association/club looking to benefit from this initiative or a brand eager to contribute, there’s a place for you in our campaign!
Are you an association/club interested in winning a prize package?
Get ready to elevate your sports gear library and make sports accessible to all! As part of the 2024 European Week of Sport, we are thrilled to offer associations a chance to win fantastic sports gear.
1. Participate
Register using our form until the 20th of September.
2. Engage
Post a sport picture from your organisation on social media and explain why sport is important to you and your organisation
3. Follow
@ItsGreatOutThere & @FESI and tag #BeActive #RePurpose&BeActive
4. Win Gear
By joining our campaign, your association could be selected to receive amazing sports gear! Winners will be announced after the European Week of Sport.
Are you a brand interested in donating gear?
Re-purpose and #BeActive by donating (re-) purposeful gear to non-profits! Brands and retailers, this is your opportunity to support a great cause and promote your commitment to sustainability.
Why Should You Get Involved?
- Support Grassroots Activities: Help build gear libraries for outdoor associations and sports clubs, ensuring that everyone can participate in activities without economic barriers.
- Sustainable Giving: Give unused or surplus products a second life, contributing to a more sustainable future.
- Increase Awareness: Showcase your products and demonstrate your dedication to sustainability through our impactful campaign.
Campaign Dates: 23 September – 30 September 2024
If you’re a brand interested in supporting this cause, send us an email to: [email protected] or [email protected]
Supporting brands:
Partners:
